The Creative Cell appointed creative lead for Tennent's
What better way to kick off a new year than with one of the most exciting projects we have worked on?
Scotland’s oldest brewer, Tennent's, has announced a £1m investment into the Wellpark Visitor Centre in Glasgow’s East End to create a state-of-the-art five star tourist attraction, and we are thrilled to be appointed as the creative partners of this project.
Showcasing ‘The Tennent’s Story’ this enhanced visitor experience will bring to life Tennent’s 500 year heritage, telling the story of the brands place in Scottish history, culture and sport, while promoting the worldwide reputation of Tennent’s as a Master Brewer of quality lager and ales.
“The Creative Cell is delighted to be appointed to lead this exciting and significant project for one of Scotland’s most iconic and much loved brands. We look forward to working closely with Tennent’s and our project partners to deliver a world-class visitor experience.” Simon MacQuarrie, MD of The Creative Cell
The Tennent’s Story aims to open its doors to the public in Autumn 2018.